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Description of franchise system

SUBMARINA CALIFORNIA SUBS is the innovator of the “California Sub,” which offers premium meats and cheeses custom sliced for the customer, freshly baked bread and the freshest vegetables cut at every location. The key words at Submarina are “fresh” and “delicious!”

Back in 1976, in Reno, Nevada, two U.S. Postal workers, Ron Vickers and Les Warfield, had the same passion for making the best sub sandwiches. After moving to the American West Coast for a better life, they began their hunt for both the best sandwich in San Diego and business success. After having a very difficult time finding either one, the idea hit them like an earthquake: they could achieve both passions by putting them together. With this goal in mind Ron and Les opened their first sub-sandwich shop that would provide the best California inspired subs one can find!

With company offices in San Marcos, CA, Submarina California Subs still has the majority of their presence in Southern California . Today, there are over 50 Submarina locations from New York to Guam, and the franchise is looking to expand. Founders Ron and Les both still run their own individual Submarina locations, and Les' son Jeff is currently a proud Area Developer and multi-unit franchise owner in for Orange, Riverside, and LA Counties.

Franchise concept

Even if you are not an experienced expert in the sandwich business, you will learn everything you need to know for success after studying the Submarina training manual and attending the company’s 2-week franchisee training program. Submarina has designed their franchise opportunity to be easily learnable for entrepreneurs with little to no experience in the industry!

You will begin the franchise process by learning from the comprehensive operations manual. Then, after construction of your location has been scheduled, the official franchise training program will start. In the first 2-week phase of the program, you will benefit from hands-on instruction at Submarina’s training restaurant, as well as receive useful in-class training. Submarina will help you learn every aspect of management, which includes hiring, training, customer service, and evaluating and motivating your staff. You will also learn sandwich preparation, opening procedures, computer & point-of-sale proficiency, closing procedures and equipment operation. And through all of this, you will be developing vital knowledge of your products.

Submarina franchise owners also have the advantage of receiving outstanding support beginning the very instant after they sign the franchise agreement. The franchise’s practically turnkey structure will lead you through site selection, financing, blueprints & construction, signage and equipment procurement. The Submarina support staff will be by your side at every turn and beyond!

Franchise partner profile

Submarina California Subs is looking for potential franchisees that are results oriented, outgoing and possess marketing, sales, or management backgrounds. If you are an entrepreneur that can lead a team, build relationships, make a full-time commitment and have sufficient liquid capital to start a business, Submarina wants to talk to you!

Just fill out the information below and find out if Submarina California Subs is the right franchise opportunity for you!


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