Red Mango

frozen yogurt

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Description of franchise system

RED MANGO offers their loyal customers all-natural nonfat frozen yogurt, naturally sweetened fresh fruit smoothies and made-to-order parfaits, among other delicious treats. This, combined with the trendy café-style environment of their stores, gives Red Mango the competitive edge in the ever-growing marketplace of smoothies and yogurt .

Red Mango is committed to providing products that not only taste great, but also allows customers to ‘treat themselves well’. Red Mango continues to develop menu items that support a healthy and active lifestyle.

When you choose to franchise with Red Mango , you are choosing a real growth opportunity! Red Mango’s simple but brilliant operation, relatively low investment cost, small footprint, and rapidly growing product catalogs create a powerful business opportunity for you. With the support of some of the franchise community’s most respected investors and executives, Red Mango has established itself as one of America’s fastest growing new brands.

Red Mango gets its name because the mango, distinctly delicious and high in nutrition, becomes red at its optimal stage of ripeness. This symbolizes their ongoing commitment to provide the healthiest, tastiest and most innovative treats, snacks and meal replacements for Red Mango’s active and health-conscious consumers.

Founded in 2002, Red Mango is credited as the pioneer of the tart variety of all-natural nonfat frozen yogurt that is currently sweeping the nation. Red Mango’s management team and investors bring wide-ranging experience leading well-known businesses including Pizza Hut, Taco Bell, Starbucks, Blockbuster, Circle K, 7-Eleven and Baskin-Robbins.

In July 2007, Red Mango opened its first U.S. store, and within two years, grew to nearly 60 locations all over the country. Therefore, when you franchise with Red Mango, you can be sure you are starting your new business with people that know what they are doing.

Franchise concept

As they have done successfully with hundreds of franchisees before, the Red Mango franchise team will provide you with everything you need to start your business and make it a success! Red Mango makes use of industry leading site-selection and mapping resources to help identify trade areas for new store locations.

Their exceptional systems provide you, the Red Mango franchisee , a step-by-step to select among some of the most respected national and local businesses to develop your store.
 
As a Red Mango franchisee, you will also benefit from a robust distribution network that delivers quality product across the country as well as the brand’s incredible national purchasing power.
 
Red Mango’s marketing team provides franchisees with effective, ongoing and inventive marketing initiatives, both on a local and national scale. The support starts with the development and execution of your store’s personalized grand opening marketing plan and carries on through the implementation of line extensions, product launches and interactive marketing programs.

Franchise partner profile

Red Mango is currently seeking outstanding franchise candidates across the United States who want to grow this award-winning brand and share the company’s passion for making a healthy difference in their community.

Red Mango requires that prospective franchisees have previous operational experience in retail, restaurant, or other businesses. If this sounds like you, fill out the information below and see if Red Mango is the right franchise opportunity for you!

Facts

Standard information

Country of originSouth Korea
Company foundation (nat / worldwide)2007 / 2002
First franchising (nat / worldwide)2007 / 2003
Country of dataUSA
Total investment (nat)261.100 USD
Initial entry fee35.000 USD
Royalty
6,00 %
of gross revenues
Advertising fee
4,00 %
up to 4% of gross revenues
Type of contract
Franchise-System
Licence
Cooperatives
Others
Renewal fee
Master licenses available
Priority development
• North America
• South America
• USA
Minimum turnover
Average unit turnover (nat)500.521 USD
Pilot unit in the country of data
Internal purchase
Mark-up of goods

Financial support

Capital spending plan
Sales and cost plan
Liquidity plan
Financial concept
Bank contact
Application for public funding
Financial negotiations
Date of payment / by instalments
Consignment stock
In-house leasing / mediation
In-house financing / mediation
Participation / Joint-venture

Training activities

Initial training
Additional training
Seminars / Workshops
Interchange of know-how meetings
Traineeship in unit
On-site visits
Consultation by telephone
Newsletters

Training content

Marketing / Sales
Organisation / Administration
Sales techniques
Product knowledge
Accounting / Financial
Computer software
Personnel matters
Management
Technical matters
Quality control

Management support

Site selection
Site assessment
Setup planning
Detailed systems manual
Local market studies / Local statistics
Marketing concepts / proposals
Nationwide marketing measures
Acquisition of key accounts
Merchandise information system
Intranet / Computer network
Organisation / Administration
Central / joint purchasing
Accounting
Controlling / Interplant comparison
Personnel advice
Franchise advisory council
Protected area
ISO certification

Ideal franchisee profile

25-30 years
30-35 years
35-40 years
40-45 years
45-50 years
50-55 years
Male
Female
Couple
No special prior knowledge
Specialist knowledge
Knowledge of branch
Management experience
Prior commercial knowledge
Sales talent
Technical skills
Team spirit
Entrepreneurial spirit
Craftsmanship skills
Outgoing personality
Organisational skills

News

27.04.2011

Red Mango franchise hosts its first national conference

According to a report published on the website, restaurantnews.com, over 100 franchisees travelled to Las Vegas to attend the first Red Mango National Conference which was held from April 11 to 13.... » Read more

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