Lizarran Tapas Selectas
Description of franchise system
LIZARRAN TAPAS RESTAURANT is a place where people can enjoy dining on great food in a relaxed and fun environment where customers feel free to dance, sing and maybe even make some new friends! This innovative Spanish restaurant concept combines the finest aspects of the Spanish cooking with the fiery enthusiasm of Spanish culture.
Lizarrán has managed to combine a traditional and modern restaurant business in a profitable way. The secret is to rationalize, professionalize and simplify a concept that is as well-established as restaurants and going out for tapas.
When he was just 24 years old, a young entrepreneur from León named Mateo Ferrero founded a tavern near Barcelona in 1988. With this restaurant, he reconstructed the environment and feel of txikiteo, a tradition combining food, wine and song, and tapeo, a flavorful meal created with many hors d’oeuvres-type dishes.
Lizarrán’s success is built upon the principal foundation of their great products, designed especially for their restaurants. Customers expect to find chistorra (long sausage) and vegetables from Navarre, chorizo and cecina (cured meat) from Leon, and traditional dishes such as Txipirones en su tinta (Baby squid in ink), Bacalao al Pil-Pil (Cod cooked with garlic and chillies), or their famous Txuletón (T-bone steak).
Since its founding, Lizarrán has firmly rooted itself in their industry and has been growing constantly both in the volume of business and number of establishments. The franchise company presently has more than 140 store locations and is one of only 50 Spanish companies with franchise locations in other countries, including Andorra, Germany, France, Portugal and Mexico, where they have exported the exciting tapas culture.
Training is one of the most crucial steps in the relationship between franchise and franchise owner. This is why Lizarrán invests so profoundly in training in order to guarantee continual progress and improvement of the whole network.
The preliminary training is both practical and theoretical and combines the most important parts of the Lizarrán system. It lasts around 20 days between the stages both before and after opening. This expert franchisee instruction is offered to you, the franchise owner, as well as all the restaurant employees. The training content varies depending upon the position and function of each student.
Ongoing training is also of critical importance for the daily operation of this business as well as the brand’s development. Lizarrán’s Development and Research Department seeks to bring constant value for the franchise owners, continually improving and developing their concepts so that they can always be one step ahead of the market changes and stay at the forefront of the industry. All Lizarrán franchisees will receive ongoing training on the new products as well as management and sales tools that Lizarrán has devised to achieve improvement at all times.
Franchise partner profile
One of the main advantages of the Lizarrán system is that the excellent training that you will receive means that you do not have to have previous experience in this field.
If you are an entrepreneur who is looking to finally become your own boss in an industry that you love, this could be the perfect fit for you. Just fill out the information below and see if Lizarrán is the right franchise opportunity for you!
Lizarran Tapas Selectas