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Description of franchise system

THE KRYSTAL COMPANY is a distinctive franchise brand with nearly three quarters of a century of success in the QSR business. Having become a "cultural icon" in the Southeast, Krystal is situated in a true niche in the fast-food burger industry.

First established in 1932, The Krystal Company is the second oldest franchise in the USA and the oldest QSR franchise chain in the Southeastern United States. Loved by 3 generations in America, Krystal has truly become a cultural phenomenon. By providing quality service, great food and excellent value for over 70 years, the powerful Krystal franchise network has taken an important place in the cultural landscape of the Southeast.

With consumers coming in droves to the small burger joint to enjoy drinking freshly brewed coffee from thick china mugs and savor hot-off-the-grill burgers or “Krystals,” the concept was an instant success. Those who could not get a seat would order bags full of Krystal burgers to go, making the restaurant an innovator in the business of great take-out food.

Every item on Krystal's varied menu goes great with their brand positioning. Cheese Krystals, Krystal Chiks (small chicken sandwiches), Krystal Sunrisers (small breakfast sandwiches), and the always famous Pups (small hotdogs served with cheese and chili) are a just a few selections from their menu.

Always devoted to continuing nearly 80 years of tradition, The Krystal Franchise also keeps an eye on the future. The restaurant also develops new, unique menu items, invests in new designs for restaurants, and expands into new market areas throughout the Southern United States. Krystal continues to uphold their heritage as an icon of the South by serving those exceptional tastes and the personal attention that is so rare in other quick service restaurants.

Franchise concept

As a franchise company, Krystal provides thoughtful leadership and quality service to their franchise partners. They have redesigned their restaurants to create the highest labor effectiveness as well as reducing the footprint of their buildings to have lesser space requirements, which in turn reduces overall investment. Krystal chose to emphasize on their operating efficiency and beloved central menu items. In addition, the Krystal Franchise is one of the few companies that offer territories with protected development.

You will receive all the training and support you need to get your Krystal business off the ground and keep it running strong with success and confidence. Your initial training includes a comprehensive program available, both for 5 weeks at headquarters and 5 weeks at your franchise location .

Ongoing Support includes a regular Newsletter, Toll-free phone line, Grand opening assistance, Security/safety procedures, Purchasing cooperatives, and Field operations/evaluations.

Franchise partner profile

The Krystal Company is still looking individuals or groups to help expand the popularity and success of the Krystal restaurants into new territories. If you are an entrepreneur that wants to run your own business that has amazing brand recognition and superior support, just fill out the information below and see if Krystal is the right franchise opportunity for you!



Krystal celebrates Valentine’s Day

The US fast-food chain, Krystal, has been celebrating the official month of love by introducing its new “Chocolate-Covered Cherry MilkQuake” and announcing its top "Krystal Lovers" love stories of ... » Read more


fast food restaurants

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