Krispy Kreme Doughnut

doughnut business

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Franchise - Krispy Kreme Doughnut
doughnut business - Franchise

Business concept

Training and Support

(to date unknown)

The Franchisee

If you are interested in a Krispy Kreme franchise opportunity, the Krispy Kreme Corporation has a stringent set of criteria for all prospective candidates. In order to be considered for a Krispy Kreme franchise opportunity, you must have enough capital to fund an entire market of Krispy Kreme stores. Each area developer is responsible for developing at least ten stores in each market. The Krispy Kreme Corporation requires a minimum net worth of $1,000,000 for each store to be developed. Interested applicants must also have significant operating and ownership experience, particularly in food service business.

In addition, applicants must have experience in food service operations in the specific market that they wish to work in. The Krispy Kreme Corporation also requires franchisees to sign an area contract in which they pledge to provide their best full-time efforts to ensure the success of their Krispy Kreme market.

As can be seen, Krispy Kreme is very serious about the quality of their franchisees. Though this may make it more difficult to be accepted as a franchise owner, it is also a testament to the serious outlook of the company as well as the likely success of an accepted franchisor.

About us

A Krispy Kreme franchise opportunity is an attractive option for many potential entrepreneurs or investors. With more than three million doughnuts produced each day, Krispy Kreme is a thriving specialty retailer with a strong brand name and unique vertical production design.

History

Krispy Freme was founded in 1937 by a man named Vernon Rudolph. Rudolph brought a secret yeast-raised doughnut recipe from a French chef from New Orleans. With this recipe he started making doughnuts and selling them to local grocery stores. His doughnuts became so popular that he started selling them fresh, even cutting a whole in the wall to sell them from.

Over the years Krispy Kreme spread throughout the United States and is now a successful international franchise whose name is synonymous with delicious unique doughnuts and excellent coffee.

Facts

Standard information

Company foundation (nat / worldwide)1937 /
First franchising (nat / worldwide)1940 /
Country of dataUSA
Total investment (nat)720.000 USD
Initial entry fee40.000 USD
Type of contract
Franchise-System
Licence
Cooperatives
Others
Renewal fee
Master licenses available
Minimum turnover
Pilot unit in the country of data
Internal purchase
Mark-up of goods

Financial support

Capital spending plan
Sales and cost plan
Liquidity plan
Financial concept
Bank contact
Application for public funding
Financial negotiations
Date of payment / by instalments
Consignment stock
In-house leasing / mediation
In-house financing / mediation
Participation / Joint-venture

Training activities

Initial training
Additional training
Seminars / Workshops
Interchange of know-how meetings
Traineeship in unit
On-site visits
Consultation by telephone
Newsletters

Training content

Marketing / Sales
Organisation / Administration
Sales techniques
Product knowledge
Accounting / Financial
Computer software
Personnel matters
Management
Technical matters
Quality control

Management support

Site selection
Site assessment
Setup planning
Detailed systems manual
Local market studies / Local statistics
Marketing concepts / proposals
Nationwide marketing measures
Acquisition of key accounts
Merchandise information system
Intranet / Computer network
Organisation / Administration
Central / joint purchasing
Accounting
Controlling / Interplant comparison
Personnel advice
Franchise advisory council
Protected area
ISO certification

Ideal franchisee profile

25-30 years
30-35 years
35-40 years
40-45 years
45-50 years
50-55 years
Male
Female
Couple
No special prior knowledge
Specialist knowledge
Knowledge of branch
Management experience
Prior commercial knowledge
Sales talent
Technical skills
Team spirit
Entrepreneurial spirit
Craftsmanship skills
Outgoing personality
Organisational skills

News

01.01.2012

Krispy Kreme franchise to expand its network in Japan

Krispy Kreme Doughnut Corporation has announced that it has signed additional development agreements with its Japanese franchisee, Krispy Kreme Doughnut Japan Co., Ltd. As part of the new agreement... » Read more


18.07.2011

Krispy Kreme names Cindy Bay SVP of US Franchises and Company Stores

Krispy Kreme Doughnuts, Inc. has announced that Cindy Bay has been promoted to SVP of US Franchises and Company Stores, reporting to Jim Morgan, President and Chief Executive Officer. According ... » Read more


19.11.2010

Krispy Kreme continues to expand

Krispy Kreme Doughnut Corporation announced at the end of September that its franchisee, KDN Company Limited, has opened the first Krispy Kreme doughnut shop in the Kingdom of Thailand. The new sto... » Read more


28.08.2010

Krispy Kreme opens first store in the Dominican Republic

The Krispy Kreme Doughnut Corporation has announced that its franchisee, Dominspec, S.A. has opened the first Krispy Kreme doughnut shop in the Dominican Republic. According to the informaiton prov... » Read more


02.01.2010

Krispy Kreme franchisee opens first store in Shanghai, China

Krispy Kreme Doughnut Corporation has announced that its long-time franchise partner, KKD Lotte Holdings Company, Ltd., has opened the first Krispy Kreme doughnut shop in Shanghai, China. Shanghai ... » Read more


16.12.2009

Krispy Kreme awards development rights for Metro Albuquerque, New Mexico

Krispy Kreme Doughnut Corporation has announced that it has awarded development rights to Hot Glazed Enchantment, Inc. for the development of five Krispy Kreme retail locations over the next three ... » Read more


29.09.2009

Krispy Kreme launches in Turkey

The Krispy Kreme Doughnut Corporation announced last month that its franchisee, Almana Yiyecek Ve Icecek San. Ve. Tic, Ltd, STI (part of the Almana Group), has opened the first Krispy Kreme doughnu... » Read more

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