Franchise news

22.04.2008

New franchise concept at Burger King in the USA

According to a report published on the Internet portal, cafefuture.net, Burger King is planning a new franchise concept for the USA: it is, apparently, intending to present a new, compact franchise system, the Whopper Bar, at a franchise convention in May. According to the report, the Whopper Bar to be especially hip and interactive (quoted from a report in the US magazine ‘Nation’s Restaurant News’) and will be equipped with an open bar where 10 different kinds of Whoppers are to be prepared in front of the guests.

Plans are for the new concept to be used on locations where large restaurants are unsuitable, for example at airports. The design is to be based on materials such as chrome and wood. Burger King is an American fast-food chain with a worldwide chain of around 11,290 restaurants.


Burger King (USA)

fast food hamburger restaurants
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New franchise concept at Burger King in the USA

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