Franchise music school receives an award in Cannes
The franchise music school system, Modern Music School (MMS), was recently presented with a Gold Award in the "Radio Lions" category at the International Festival of Creativity in Cannes, in recognition of several of its advertising spots. Each year, the Cannes Lions are awarded for particularly creative marketing and advertising concepts. A total of 16 radio spots received a Cannes Radio Lion Gold Award.
The franchise company worked together with the Hamburg-based advertising agency, Grabarz & Partner, to create the spots. According to MMS, the radio spots had already received awards at the German Ramses Award for radio advertising, in the Art Directors Club competition as well as at the 2011 Radiostars competition.
The Modern Music School franchise system currently has more than 70 locations – in Germany as well as in the USA and Greece. (kbp)
MODERN MUSIC SCHOOL (D)
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