Franchise news

07.10.2008

Burger King Corp. opens its 1,000th restaurant in the Latin America & Caribbean Region

Last month, Burger King Corp. announced that it had opened up its 1,000th restaurant in the Latin America and Caribbean region. This means that the company now operates in 27 countries across the region and has, it says, achieved 15 years of positive comparable sales growth. According to the information provided, the BURGER KING(R) brand now has more restaurants in Mexico than any of its competitors making it the region's 17th country to successfully attain market leadership.

The region's 1,000th restaurant opening took place in Rio de Janeiro, Brazil. The company had signed a development agreement with franchisee Emilio Westermann who is planning to open a further 30 restaurants in Brazil over the next five years.

“The Latin America and Caribbean region's strategy has always focused on delivering clear, tangible and profitable results by providing our guests a superior dining experience over the competition,” said Armando Jacomino, president, Latin America & Caribbean, Burger King Corp. “Jointly, with our franchise and company restaurants, we are confident that we will continue to gain market leadership. We will grow our brand by offering quality products and exceptional service with increasing convenience as we pursue significant restaurant development opportunities throughout the region."

The BURGER KING(R) system operates more than 11,400 restaurants in all 50 US states and in 70 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING(R) restaurants are owned and operated by independent franchisees, with many of them, the company says, being family-owned operations that have been in business for decades. (kbp)


Burger King (USA)

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