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Baja Fresh franchise to make its restaurants even more eco-friendly

According to a report published on the website,, Baja Fresh Mexican Grill, a fast-casual fresh Mexican franchise chain, has announced the nationwide rollout of its Earth Fresh Initiative. Testing of this initiative, which involves eco-friendly products such as recyclable bags, wrapping paper, and plates, began 15 months ago and it is now to be expanded across the country as the response to the test has been so positive.

In an interview, Baja Fresh president, Charles Rink, commented, “Baja Fresh recognizes the importance of the earth’s resources and our customers’ penchant to conserve them. By offering our products in biodegradable, recycled, and recyclable packaging, not only are we meeting the requests of our guests, but also those of the environment. We will continue to seek environmentally friendly solutions for additional products used in serving Baja Fresh menu items, and we look forward to the success of these and all of our future earth friendly serving products in our restaurants.”

Baja Fresh® Mexican Grill opened its first restaurant featuring all-fresh, traditional fire-grilled Mexican favorites in August 1990. Baja Fresh Franchise Partners now own and operate more than 50% of Baja Fresh restaurants in more than 15 states. The company is currently franchising throughout the United States as well as on international markets. (kbp)

Baja Fresh (USA)

Quick Service Restaurant - Mexican food
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30.03.2011 » 

Baja Fresh franchise to make its restaurants even more eco-friendly

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