General questions about franchising
In this section, experts answer general questions most commonly asked which go beyond the specific subject areas listed above.
What are the economic effects of franchising?
Cooperative business forms increase the market chances of small and medium-sized businesses and stimulate the market. The vertical cooperation within franchise systems result in a sensible division of tasks with each party contributing their own strengths to the business. For the economy as a whole franchise systems play a considerable role in maintaining the competitiveness of small and medium-sized companies.