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Description of franchise system

Dressing up for a better world

Okaidi is a premium brand for children's clothing that was launched as a franchise business right from the beginning in 1994. We're part of the large ID group, an international company with many years of experience as a franchisor. Today there are 300 franchised stores in France and in neighboring countries.

With a modernized and cheerful concept, OKAIDI offers and shows a convenient method and not expensive for children. Our company's mission is to sustainably develop our brand and to establish our high values - the development of exemplary behavior, accepting differences, respect for our commitments, finding our equilibrium, improving our skills, respect for our environment, sharing our energy and passion, instilling trust and confidence, and sharing our vision.

We are totally committed to strong, entrepreneurial responsibility, because we understand that this creates lasting and valuable wealth and helps us to develop our responsibilities in all aspects. Our first priority concerning the material economy is the international and local development of the number of jobs created and stores opened. Secondly, we put great emphasis on offering a range of products and services that fit with our ethical standards.

One of the most important factors is that we consider that financial success and human achievement act jointly to create a profitable situation for everybody. It is essential to be as demanding in terms of financial performance as in human achievement - the two factors enhance each other and make a business creative. We formulated this paradoxical philosophy in our brand's slogan: "Working hard for a better world for our children ".

Franchise concept

We believe in what we do. Do you?

We believe that it's essential to help each other in a franchise network in order to make our brand and each individual franchisees as successful as possible. We have established high, ethical values of development, respect, and sharing. We provide training, continuous improvement, and assistance in personal development for everyone involved in our business and we strive to enhance our performance through integration and diversity of new team members.

If you wish to take part in Okaidi's international development, discover our shop concept, the many advantages of the Okaidi franchise opportunity and the way to join our network. The advantages of the Okaidi trademark are that our products are modern, practical and colorful, our collections are constantly renewed every 3 weeks and our product quality is very elaborate meeting the trademark’s values. As a franchisee , you'll be backed up by an organization, an experienced management, a strong educational approach, communication, merchandising, training, logistics and management.

Franchise partner profile

Start your journey today

Prospective franchisees need to share the values and ambitions related to our brand's project. You should implement the brand's principles and requirements and be an entrepreneur as much as an investor. If you also have successful management experience in the distribution of personal goods, then we would like to get to know you as soon as possible!



The British & International Franchise Exhibition London 2008, Video In...

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