retailing of clothing for pregnant women, babies and young children

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Description of franchise system

Because we care

The Mothercare brand is synonymous with affectionate care for the needs of children and their parents. All of our company's actions are based on the highest ethical standards and our stores offer exclusive premium products plus an unrivalled customer service.

Mothercare is an internationally operating company, which is continuously developing new, innovative products. Customers can buy our products online or in our friendly and bright stores. Our product range includes:

  • Prams
  • lovely Gifts
  • Pushchairs
  • Cot Beds
  • Car Seats
  • Baby Clothes
  • Maternity Wear
  • Nursery
  • Toys

Mothercare is official supplier of all prestigious brands in the baby care industry, such as:

  • Bugaboo
  • Britax
  • Maclaren
  • Maxi Cosi
  • Silver Cross

But what parents love most about Mothercare is that we aren't simply a shop. We are the family experts and we gladly advice parents on all parenting and pregnancy issues. At Mothercare parents and parents to be feel comfortable, understood and supported. This is one of the many reasons why our brands experiences so much loyalty from its customers.

Our babyplan helps parents to be figure out what budget they will need for their new baby and how to plan all the baby shopping. Our little helpers are useful checklists for young parents, giving a compact overview of all the things to consider for many occasions, e.g. baby's first holidays.

Franchise concept

This is how we care about you

Mothercare is a prestigious and very successful brand in the mother and children's care industry. Our products are bestsellers and our stores are heavy frequented by parents, who trust in Mothercare. When you will be awarded a Mothercare franchise business, we expect you to care as much about your customers as we do. And you can be sure, that we'll care as much about you as we do care about our customers.

All of our franchisees receive the most intensive and detailed support possible. You will be trained extensively, and of course, we'll support you during the building and setting up process of your new store. Our support is ongoing and you'll receive regular updates and news on our products, the business and marketing issues.

The Mothercare franchise network is an active and supportive one, meeting regularly and providing advise and help whenever necessary. Some of our franchisees have found trust worthy friends for life in the Mothercare network.

Franchise partner profile

Start a caring business

We are looking for business minded entrepreneurs who are planning to open a Mothercare store in their area. We expect you to bring detailed knowledge of your regional market and to have a talent for sales.

If you don't have a love for children and an open, friendly mind, then you are definitely not the right candidate for Mothercare. But if you still love to play and be childish from time to time, while also having obvious leadership skills, please contact us right now!



Mothercare proving to be a success both at home and abroad:

According to a report published on the Internet portal,, Mothercare, the well-known retailers of products for mothers and babies, has enjoyed a year of success. Company group ... » Read more


retailing of clothing for pregnant women, babies and young children

Open website

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