Franchise news

17.03.2011

SuperGroup acquires European franchise

SuperGroup Plc, owner of the Superdry brand and one of the UK’s fastest growing international branded retailers, has announced that it has acquired the entire issued share capital of its Benelux and France franchise and distribution partner, CNC Collections BVBA, from its principal Luc Clément. According to the information provided, CNC Collections BVBA together with its main subsidiaries: Snow & Surf BVBA, CNC Collections France SARL and SD Retail Netherlands is the leading franchisee globally for the Superdry brand.

The acquisition is, the company explains, of significance to the Group in capturing greater margins on growing sales within Belgium, the Netherlands, Luxembourg and France, accelerating its international franchise roll out and making possible the creation of owned larger format stores in key locations across Europe.

CNC is a well established fashion franchising and wholesaling business which has been operating since 1994. It has been a distribution partner of SuperGroup since 2004 and has been a franchisee since April 2008, today managing 29 stores with a number of further planned openings. The management of CNC, including Luc Clément who is joining the Group as Head of European Franchising, will be instrumental to its future growth across Europe. The Group plans to continue its roll out across Benelux and France, opening further owned and franchised stores.

Julian Dunkerton, Chief Executive Officer, commented: “The acquisition of CNC is a major step in our European growth strategy, allowing us to capture additional gross profit in four key territories, driving our franchise acceleration and opening the possibility of company owned larger format stores in key shopping centres across Europe. I am delighted that Luc Clément will be joining us at this critical moment in our expansion. His experience will be invaluable in helping to drive our franchise operation to a new level.” (kbp)

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