Franchise news


Pingu's English heads to Cyprus with new licensing deal

The Linguaphone Group, a global leader in language training, has announced that it has signed a new master licensee agreement with D.P. Taking Care of Education Ltd to introduce its Pingu’s English children’s English language programme to Cyprus.

According to the information provided, D.P. Taking Care of Education Ltd is a subsidiary of Zenon Private Institute Ltd who have been in operation since 1977. Providing private tuition to students of all ages on a wide range of subjects, they will launch Pingu’s English within Cyprus in November. Initially focusing on promoting the course to kindergartens, they then plan to open their first Pingu’s English School next year.    

Pingu’s English is a three-level language course based on the popular HIT Entertainment children’s character, Pingu™. Transforming the way that young children learn English, the unique methodology uses a wide variety of imaginative activities and multimedia resources. Designed for use within Pingu’s English Schools, kindergartens and also by parents and children at home, this innovative course is exclusive to the Linguaphone Group.

Commenting on the news, Derek Price, Chief Operations Officer of the Linguaphone Group said: “The combination of the hugely popular Pingu character, with the academic integrity and global experience of the Linguaphone Group, has created a powerful ELT corpus with unique and significant mass-market appeal for pre-school children. It’s therefore no surprise to us that over 25 countries have already adopted Pingu's English in little over eighteen months and we are delighted to add Cyprus to that list.” (kbp)

Pingu's English (UK)

English courses for pre-school children.
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