Little Gym signs master franchise agreement for the Middle East
The Little Gym International, a franchisor of gyms providing motor skills development programmes for children aged between 4 months and 12 years old, has announced that it has entered into a master franchise agreement with an existing franchise owner in Kuwait City, Kuwait, to develop at least 15 and as many as 50 locations in the Middle East over the next decade.
Husband-and-wife team, Adel Al-Bader and Khaldah Al-Ghanim, who opened their first The Little Gym in Kuwait City in 2003, will continue operating that location and developing more sites throughout Kuwait. In addition, they will now seek prospective single- and multi-unit franchise owners to develop The Little Gym locations in the United Arab Emirates, Saudi Arabia, Lebanon, Egypt, Bahrain, Syria, Oman, Qatar, Iran, Cyprus, Jordan, Morocco, Algeria, Mauritania, Tunisia, Libya, Sudan, Iraq and Yemen. They will also assist those who join the franchise in opening and operating their locations, providing business training, site-selection and site-design assistance, operational consulting, market adaptation, marketing support, translation assistance and other ongoing services, with support from The Little Gym International.
Founded by Robin Wes in the USA in 1976, The Little Gym franchise currently has 301 locations in 19 countries worldwide, including 261 in the United States. According to the information provided, the franchise chain was recently named No. 1 in the children’s fitness category for the second consecutive year by the Entrepreneur Magazine (January 2008).
The Little Gym (USA)
children's physical fitness and development program
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