Franchise news

17.10.2011

Linguaphone Group announce new English language training partnership for Asia

The Linguaphone Group, a global UK-based language training provider, has announced a landmark partnership with the Melewar Group from Malaysia, which will see them act as the Linguaphone Group’s exclusive Direct English Master Licensee for Malaysia, India and Singapore.

Created in 1997, Direct English is, the company says, based on a unique learning system developed by the internationally renowned education authority on English language, Louis Alexander. Direct English combines highly interactive bilingual materials, with a program of personalised tutorials and conversation classes, and already delivers world-class English language training for all abilities through a network of licensed partners across Asia, Europe and the Middle East.

Derek Price, Chief Executive Officer with the Linguaphone Group, commented, “Direct English has already helped thousands of people learn the vital international language of business and communication – English. This new partnership is a significant development for the Linguaphone Group’s ongoing expansion of Direct English across Asia. We are therefore delighted to welcome the prestigious Melewar Group to our global network of Linguaphone Group partners.”

The Linguaphone Group is a world-leading language training provider, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 109 years of experience in the language training market, the Group has an extensive network of licensed partners across Asia, Europe, the Middle-East and Africa. (kbp)

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