DVD technology launches across Chelmsford
The Movie Booth franchise, a UK distributor of automated DVD vending kiosks, recently announced that it has launched six of their futuristic rental kiosks in Co-Op stores in Chelmsford and Canvey Island. According to the information provided, the machines offer rental of a range of movies from new releases to classics for £1.99 per night, and use advanced robotic technology meaning customers rent DVD from the machines much like cash is dispensed from ATM units.
In the USA, consumers have increasingly turned to DVD rental kiosks as a cheap way to get access to movies. Some of America’s giant corporations have invested in this technology and there are now over 30,000 of these units across the States. Demand from consumers for the most cost efficient way to access movies is being met by online rental by post services and traditional stores at present, but it is expected that a dramatic growth in DVD rental kiosks will commence in 2010. The Movie Booth is pioneering this technology in the UK and now has 40 units in operation.
Mitchell Leszczyszak, Operations Manager at The Movie Booth, said, “We’re delighted to be able to launch several units across Essex – it’s now the most well populated area in the UK for DVD rental kiosks. It’s a growing concept and we’re hopeful that the people of Essex will not only save money renting from our kiosks but will enjoy the novelty of using robotic technology to do so.” (kbp)
The Movie Booth (UK)
DVD Movie Rentals from an Automated Booth
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