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FranchiseKEY Franchise News - Article

Franchise Directory

25.11.2008
Pizza Hut pastas proving to be a success
Article
PIZZA HUT

Last month, Pizza Hut announced that for the first time in its 50 year history it has changed its name. This decision, the company says, is the result of the changes it has carried out over the last few years which have involved an extensive refurbishment programme, significant nutritional changes and the launch of a range of 12 Tuscani pastas. The decision was taken to change the name to Pasta Hut.

CEO, Alasdair Murdoch, commented, “We have made significant changes to every aspect of the business over the past few years and we wanted to create a moment in time for people to sit back and take notice. We are confident that people will like what they see when they come into the restaurants.”

According to the information given, this name change is taking place for a trial period and the company has set up an online poll to gauge the public’s reaction to the new name. (kbp)

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