Description of franchise system

The Husse company was founded in Sweden in 1987. Today, we sell and market a wide range of premium quality dog and cat food, cat litter and accessories throughout the whole, wide world!
We deliver our quality products with our own Husse vans directly to our customer's door - with no extra charge!
At the moment we are present in Austria, Caribbean, Croatia, Belgium, Brazil, Denmark, Estonia, France, Germany, Hungary, Italy, Luxemburg, Lichtenstein, Latvia, Lithuania, Poland, Portugal, Spain, Slovakia, Slovenia, Sweden, Switzerland… And we wish to expand throughout the UK and Ireland!
In total we currently have more than 200.000 customers worldwide.
Everything we do is for the best of the company, our partners and our customers. Everything we do is for the best of the animals and with our engagement in what we do we create extra value and make a difference.
This is our mission statement. We believe this declares our purpose as a company and serves as the standard against which we weigh our actions and decisions.
Our main interest is to promote healthy lifestyle of pets. This vision guides every aspect of our business. High Quality is of course essential for us. Our dog and cat food are made of premium quality ingredients and are produced only in the best factories with highly professional people and equipment.
We believe it is this commitment that made us the European leader in home delivery.

Franchise concept

Our franchise system is simple and effective, built on the idea of minimal administration and costs plus individual responsibility.
It is a system that has proven its efficiency for over 21 years in all international markets regardless the cultural differences and consumption patterns.
We are always looking for new strategies and ideas to continue achieving sustainable, quality growth for us and our franchisees.
Our business concept is simple: we want to make everything simple for our customers!
Our customers should not carry heavy bags or have to travel. We deliver food for their pets directly to them for free.
Besides that, we offer advice since a you as a Husse franchisee are not just a person delivering food but a professional full of knowledge and experience. You'll always have a good advice for the customer and know how to help.
The customers simply place the order on line, by phone or fax and we deliver!
Our extensive training covers sales techniques and marketing, product knowledge, information on how to administrate the website and the intranet system, plus pet nutrition training.
In all aspects of marketing and branding imaging we guarantee highest international, professional standards.
In the our Husse franchise network everybody takes care of its own task but together we work towards the same goals.
We believe that only this way we can be successful!

Franchise partner profile

Right now we are looking for enthusiastic, sales orientated people who would like to become a HUSSE franchisee in UK. That's what you are? Contact us today!

Facts

Standard information

Country of origin	Sweden
Company foundation (nat / worldwide)	1987 / 1987
First franchising (nat / worldwide)	1990 / 1993
Country of data	Ireland
Total investment (nat)	9.000 EUR
Personal capital	12.000 EUR
Initial entry fee	4.500 EUR
Royalty	0
Advertising fee	0
Type of contract	Franchise-System Licence Cooperatives Others
Renewal fee
Potential inhabitants	120000
Master licenses available

Minimum turnover
Average unit turnover (nat)	140.000 EUR
Pilot unit in the country of data
Internal purchase
Mark-up of goods

Financial support

Training activities

Training content

Management support

Ideal franchisee profile