Franchise news


Linguaphone Group appoints new Irish distributor for self-study language courses

Linguaphone Group, one of the world leaders in language learning, has announced that it has appointed De Barra Education as exclusive distributor for its range of language study products in Ireland.

Based in Ennis, Co. Clare, De Barra Education will take responsibility for all marketing and distribution of Linguaphone products nationwide. In international markets, De Barra will also promote the Group's new English language programmes for young children; Pingu's English.

According to the information provided, a new Linguaphone website has also been launched in Ireland this week and products include Linguaphone's new MP4 player pre-loaded with language courses in French, Spanish, German and Italian. The complete range of self-study language courses covering fifteen languages are also available through the site.

Welcoming the announcement Minister Tony Killeen TD, Minister of State at the Department of Agriculture, Fisheries and Food said: "I would like to congratulate De Barra Education on securing this prestigious contact and wish them well in their new venture.

Derek Price, Chief Operations Officer of the Linguaphone Group, commented: "With De Barra Education's proven expertise in the education market we are very pleased to appoint them as our exclusive Linguaphone distributor for Ireland. Through their superb facilities in the Information Age Park in Ennis and the commitment of a strong management team, we look forward to working together with them to provide our range of self-language courses to the Irish market, as well as strengthening our business ties with Ireland." (kbp)

Pingu's English (UK)

English courses for pre-school children.
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