Franchise news


Jaguar and Harper & Fields: joint marketing campaigns to benefit franchisees

The tailoring business, Harper & Fields, has entered into a marketing cooperation agreement with the British automobile business, Jaguar. The franchise company has announced that the joint marketing campaign is to be presented using full-page adverts in Jaguar’s magazine, "Moments". Besides this, the two companies are planning to carry out joint actions at special events such as at the classic car grand prix at the Nuremberg Ring or when launching new car models.

“Looking at Jaguar’s target group, it makes sense for our two companies to work together,” explained Jörg Messerschmidt, managing director of Harper & Fields. The franchise company offers its customers tailor-made suits and shirts made according to traditional English methods as well as shoes from the Austrian manufacturer, Ludwig Reiter. Both Jaguar customer should benefit from this cooperation as well as the 40+ Harper & Fields franchisees.


made-to-measure clothes - home service
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06.02.2008 » 

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