Franchise news

01.08.2011

Giovanni L. franchise to launch its system in the USA

According to the Giovanni L. franchise it currently has a network of just under 30 ice-cream stores: both in Germany and in Spain. The company also announced recently that it is planning to open up a store in Denver, USA.

Furthermore, the franchise system has now won the "2011 Most Innovative Ice-Cream" competition run by the Qype internet portal and the communications agency, "Schmeckt’s?". The ice-cream to be given this award was the company’s "Quattro Formaggi with fruits of the forest and candied walnuts".

Giovanni Lasagna’s grandfather opened his first ice-cream parlour near Lake Steinhude in Germany in 1961. The first Giovanni L. business opened its doors to the public in 2005. (kbp)

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