Franchise news

22.04.2006

Ansatz Werbung & Beschriftung with a new name

For over 15 years now, the name “Ansatz Werbung & Beschriftung” has stood for advertising support for SMEs. Since 1995, franchising has been used to further implement the business concept. Over two years ago, Peter Kaiser, managing director of Ansatz, began to alter the strategy of the company. Different divisions, such as retail branches, wholesale and franchise, were set up as individual separate companies and new ideas, including the development of cyber printing and marketing mega stores were promoted within the Ansatz franchise system.

The company has now announced that it changing its company name with the original name, "Werbung & Beschriftung", being replaced with "Modul-Werbung" (modular advertising). Ansatz franchisees provide their customers with individual advertising modules, such as its retail module or sales promotion module, as a package for a special price.

Ansatz has also got something new to offer its future franchisees: thanks to its new financing guarantee which it has developed together with franchise consultants, future partners shall be able to find financing far more easily. It also aims to help those people interested in joining the system but who have yet to find a financial partner prepared to back them.

ANSATZ Werbung & Beschriftung / Modul-Werbung can currently be found in Switzerland, Austria and Germany and is on the look-out for master franchise partners throughout the world but especially in the EU.

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