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Card Connection, a leading greeting card publisher and franchisor in the UK and Ireland, announced recently that Andy Thomson, its franchisee for the Sunderland and Durham region, has succeeded in doubling the size of his franchise within just three years.
Andrew Cutler, franchise director at Card Connection, explained, “Andy Thomson has now upgraded his Card Connection franchise territory to what we call a Platinum franchise. This is a great achievement, and now means that he is managing his own mini-business rather than simply distributing greeting cards.
“Currently Andy runs two vans, and with his wife, employs a full-time merchandiser and a part-time helper to pack the greeting cards ready for distribution,” Cutler continued. “By taking advantage of the economies of scale achieved by running a larger operation, Andy has been able to significantly improve his profit margins to the extent that he has doubled the size of his business within three years.”
Card Connection franchisees place greeting card ranges in retail outlets such as Welcome Break, Total, Budgens, Londis, Spar and Shell on a consignment basis. As the Card Connection franchise network is complete in the UK and Ireland, the only opportunities available are purchasing an already-established territory from an existing franchisee. According to the information provided, those interested in joining the network should ideally have some management experience as, once established, they would be expected to employ a small team, operate a warehouse and have several liveried vans on the road. (kbp)
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