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Papa John's launches mobile web ordering

Papa John's has announced that it has launched a mobile web ordering system enabling its customers to set up an account or place an order via their mobile phone. According to the information provided, the mobile Web site is designed for use on any Web-enabled phone and features the entire Papa John's menu, special offers, account registration and a restaurant locator.

Jim Ensign, vice president of marketing communications for Papa John's, commented, "From being the first in the industry to introduce systemwide online and text ordering, to our myPapa widget and now mobile web ordering, we're always seeking new opportunities to meet the needs of our customers. This is just another step to give our customers the convenience they're asking for, while making it even easier for new customers to experience the great taste of Papa John's."

Headquartered in Louisville, Kentucky, Papa John's International is, it says, the world's third largest pizza company. There are more than 3,200 Papa John's restaurants open worldwide, including 495 international restaurants in 29 countries. (kbp)

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