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Franchise News - Article
06.02.2009
The franchise Orchestra: a new store...Online!
The famous French brand of ready-to-wear for children, the franchise
Orchestra, develops a store online.
It proposes all its line of clothes and shoes, some news items, good deals
as well as useful information.
This online shop – the first to be launched since the creation of the company
in 1995 – meet the expectation of consumers that are more and more numerous
to purchase over the internet.
Products booked can be
delivered in all countries of the European Union. The selling places’ list
of Orchestra is available on the website and it is also possible to get
information about the brand, to discover lines and to identify products before
buying them in the real store.
Finally, the registration to the newsletter
enables to receive information about the latest news of the brand.
The online shop Orchestra has some specific characteristics. Customers can
find their items easily because they are classed per type and per age but
they can also find their items using the “fashion way” in order
to answer to a fashioning demand even beside youngest.
It is also possible
to create a basket for each kids of a same family in a same order, which enable
to add a personal touch to gifts and messages. This “gift option” is
free.
Some weeks after its first lined up, more than 2,000
orders have already been recorded.
This website store of the franchise Orchestra is an additional way for the
brand to make its original concept, its values, and its differences more famous
and to increase its reputation.
The website is currently in French
but the Spanish and English versions
should be online soon making better the visibility of the brand at an
International level.
About Orchestra:
Founded in 1995 by Pierre and Chantal Mestre, Orchestra
is the one brand to sale clothes for children in a “play
world”.
It is also one of the most French brand of ready-to –wear
for children that is developed in a franchising network with more than 400
stores in 33 countries.
Sum-total, the brand is represented
in 45 countries and makes a turnover of 40%
abroad.
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