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Despite the fact that the first automobile manufacturers have sent their
employees home for an extended Christmas break, the Colorworks franchise does
not believe that its sales will be affected by the credit crunch. Run according
to the motto “we offer a service that helps people to save money”, the franchise
can continue to believe in its business model. Fewer new cars may be being sold
at the moment, but the market for car paintwork repairs is as big as ever.
Furthermore, the economic downturn may cause some leasing customers to prefer to
have professional smart repair work carried out on their vehicles before handing
them back to keep costs down.
The crisis affecting the automobile
manufacturers will not, therefore, be felt by Colorworks franchisees.
The Colorworks franchise was launched in Germany in 2001 and repairs damage caused to vehicle paintwork. It currently has 37 mobile units in the country that primarily serve commercial customers as well as 5 repair centres for private consumers. The franchise system originated in Canada and is active in Europe in Germany, Portugal, Belgium and the Netherlands. (kbp)