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| | Why become a franchisee? | Reasons for franchising's success
Commercial and technical collaboration is a necessity for independent businesses faced with the power of the major groups and their branches.
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| | Franchise requirements
To apply the franchisor’s commercial strategy. The real decision-maker is the customer. The concept has been designed by the franchisor to attract the customer and must therefore be respected. | |
| The franchisee’s role and contribution
Here is what generally the franchisee is responsible for, with effective assistance from the franchisor, who provides models, advice and experience and often takes total charge of such and such a task but certainly will not do everything, instead of the franchisee, who must be an entrepreneur.
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| How to choose your franchise? | The ideal brand name
Before looking for the brand that is right for you, you must determine your skills profile because the results that you hope to get will only come if you are suitable for the franchise you enter into.
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| Good questions to ask
- The commercial policy with regard to the market and the competition
- The concept: from the salesman to the management
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| Ask FranchiseKey to help you
Тhis is a standardised form . It enables:
- You, as a candidate franchisee, to define yourself better and therefore to know better the franchise you are made for... | |
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| Laws and contracts | The basics of franchise law
Contrary to what many candidates think, in many countries, there is no specific law regarding franchising but there are laws that apply to franchising just as to other forms of networks. | |
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Franchise Information
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