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Legal franchise questions | |
| +/- | Can contracts within the same franchise be different, especially regarding fees? |
It is generally preferable for all people to have the same contracts within a franchise network. It makes it easier for franchisors to manage their networks and franchisees feel fairly treated. However, this is not always the case because franchise networks are built up slowly and the matters of concern are often totally different to those when the franchise began. As a result, it is possible for there to be different contracts within the same franchise networks but this is not a legal problem. Regarding the more specific question of fees and payments in general, entry
fees often differ within a franchise as they correspond to different situations.
The entry fee that has to be paid when a network has 100 sales outlets will not
be the same as when it has 200 or 300 because the larger a network is, the
stronger it is and so the more advantages it offers new franchisees. The entry
fee may, therefore, be higher for those joining later. • fees can be different if, for example, they are calculated according
to the size (m²) of a sales outlet. What would be surprising is if a different fee is charged for the same service and the same type of business. If this is the case, then you should ask for this to be explained. Mr Régis Fabre, advocate | |
| +/- | I am going to take up a franchise. Can it demand that I buy all my goods from its purchasing centre? |
This question covers the problem of exclusive supply within networks. It is possible to insist that all goods be purchased exclusively from the franchisor but the reasons behind this must be legitimate: the franchisor must be able to explain how it is in the network’s and the franchisees’ interest to be supplied only by the franchisor or by referenced suppliers. Priority deliveries, a better guarantee, lower prices or, in the restaurant industry, the traceability of beef, are all sufficient reasons for making an exclusive supply clause legitimate. Hubert Bensoussan, advocate | |
| +/- | Is a franchisee accountable to a franchisor? Is he required to produce results? Can he be struck off? |
In principle, yes. Franchisees and franchisors are bound together by contract in which each undertakes to perform a certain number of services. If one of them fails to perform his contractual duties, he is liable to his partner under the contract. As regards results, it depends on whether the contract provides for this or not. However the above principle applies here, too. As far as being struck off is concerned, a contract may be terminated, if one party fails to fulfil its obligations. Maître Régis Fabre, advocate | |
| +/- | For the first 2 years of business, I paid my fixed fee regularly. However, I stopped paying 18 months ago. To date, no one has given me notice to pay the fee. What repercussions could this have? |
The biggest risk is that the franchisor will terminate your franchise agreement as you have failed to fulfil your payment obligations. Two questions that perhaps need answering are: why you are not paying your fee and why the franchisor has not issued you with notice to do so; perhaps you could discuss these matters with the franchisor. Frédérique Godfrin, advocate | |
| +/- | When are the “franchise bibles” handed over to franchisees – before or after the conclusion of the franchise agreement? |
They are, in principle, not normally handed over until the agreement has been signed as these documents are confidential. However, it is possible that a certain part of the documents are handed over beforehand and the rest during the induction training course. Jean Samper, Consultant | |
| +/- | If you purchase a franchised real estate agency, do you also automatically purchase the franchise agreement? |
The answer to this is ‘not necessarily’ and it is certainly important to ask this essential question. The reasons for this are: If the franchisor has not made any provisions regarding this in the contract and if the contract is signed with a company, then the purchaser automatically obtains the franchise agreement at the same time. However, a serious franchisor would not wish just anyone (a competitor, a poor candidate, etc.) to purchase one of the franchised outlets in his network. To prevent this, he generally inserts two important clauses regarding resale into the franchise agreement: 1. a clause giving him preferential rights regarding resale (at the same
price, of course) These provisions are important as they protect the name and prevent franchise re-sales leading to a deterioration in the value of the franchise network. This protects both the franchisor AND the remaining franchisees. Jean Samper, Consultant | |
| +/- | Does a franchise contract require a franchisee to act as an independent trader? |
Yes, absolutely. A franchise contract can only be signed between independent businesses. Franchisees are always independent entrepreneurs or independent businesses. This means that he/it finances his/its own activities, keeps the profits and bears all risks and responsibilities, etc. Jean Samper, Consultant | |
| +/- | If a franchise contract is signed for a period of 3 years, can a franchisor terminate the contract at the end of the 3 years for no particular reason? |
Both a franchisor and a franchisee have the right to terminate a three-year contract after the three-year period is over. They are not obliged to renew or extend the contract nor must they justify their decision. This is, however, only the case if the contract does not provide for automatic renewal, etc. Jean Samper, Consultant | |
| +/- | Does a franchisor have the right to require a franchisee to pay him a monthly minimum whilst also receiving a % of the turnover? |
Franchisors can certainly require franchisees to pay a minimum monthly fee to cover the costs incurred from providing help, services, etc. This practice is not particularly wide-spread. However, in certain cases franchisees may not be working well, may lack energy or may be carrying out other business on the side. Some franchisors require a fixed monthly sum plus a percentage as a means of guaranteeing a minimum income and reducing the level of fees on large turnovers. Jean Samper, Consultant | |
| +/- | Is territorial exclusivity important? |
It is probably less important for some networks than others but, in general, yes, it is important for the franchisee. The reasons for this are as follows: If there is no territorial exclusivity, then another franchisee can set up in the same street as you, in the same shopping centre or in the same town. It is, therefore, advisable to protect a franchisee’s profitability by agreeing not to set up another point of sale within a reasonable distance. The difficulty is in knowing what a “reasonable” distance is. Franchisors must also be prevented from profiting from the increase in strength of their network by, for example, setting up their own business in a new shopping centre if the potential is there. Who, for example, would have thought in 1970 that 750 McDonalds would be established in France, the country of good food? The exclusivity areas established at the time would probably have been too large. This is why certain networks give priority to established franchisees to set up a second shop but not exclusivity. Jean Samper, Consultant | |
| +/- | Law dated 19/12/2005 on franchise and other networks in Belgium : This law Laruelle make rules for pre-contractual information |
This law deals with business partnership (the franchise) through which an
individual or legal entity grants other the right (through direct or indirect
remuneration) to use a business formula during sale of products or delivery of
services. This law is not limited to the pre-contractual phase. Some clauses of contracts themselves are aimed (non-competition, exclusivity…) Article 3 of the law defines the essential obligation of the franchiser or
related worker (the one who grants the right to use his corporate name or
know-how...) who must:
Surprisingly compared to other countries, Belgian legislature protects more the franchisee than the franchisor as in case of doubt about the meaning of the clause, the interpretation will always be done in favour of franchisee. Attention, the law is mandatory and pre-contractual phase always comes under Belgian law and within the jurisdiction of Belgian courts if the franchisee carries out its activity mainly in Belgium. An evaluation report will be submitted at the end of 2006 to check the modes of enforcement of the law, unforeseen difficulties and its consequences. Pre-contractual document (also called special document) includes two parts. 1st part : Main contractual conditions. - Is the agreement concluded in consideration of the person? It is intuitu
personae (if yes, the contract is theoretically inalienable)
- contact information of the franchisor | |

