Questions about selecting a franchise system
In this section, experts answer the questions most commonly asked by franchise candidates on how to search for and select a franchise system.
What professional qualifications does a franchisee need?
The professional requirements depend for the most part on the business activities of the franchisor. In distribution franchising commercial knowledge or experience is mostly expected whilst in service franchising craftsmanship and other practical abilities are of primary importance.
Franchising also offers those people without management experience the opportunity of building up their own business. Special branch knowledge is not necessary if the franchisor offers an extensive training programme to train people entering a new branch. It is rare that specific qualifications in the form of a master craftsman’s diploma or degree are required.
It requires much strength, however, to always keep to the determined criteria. It is often the case that a potential partner wishes to join the system who fulfils many of the requirements but in at least one of the points is below the required standard. Being prepared to compromise could be very dangerous.